Radio & Communications Work
Classical KING 98.1
Seattle, WA
Assistant Program Director | 2019–2023
- Public / external representative of station programming for listener, donor contacts and public relations (PR)
- Centered “voice” of station; advocated mission; articulated diversity, equity, & inclusion (DEI) initiatives; communicated program changes, etc. — all to increase community buy-in, understanding of brand strategy
- Wrote copy, edited colleagues’ copy for email newsletters, blog posts, development content, social media
- On-air host, both live and pre-recorded (2020–2023)
- Crafted stories, often on tight deadlines, to introduce, interpret classical music for non-specialist audiences
- During pledge drives, pitched value of station to convert listeners to donors
- Communicated programming policies and updates internally
- With hosts, cross-functional colleagues & departments, other stakeholders
- Produced these weekly programs, via scheduling & booking (with focus on diversity, equity, inclusion), liaising w/ artists, repertoire development, logistics coordination; met weekly deadlines for show prep:
- “Northwest Focus LIVE”: flagship live music and interview show
- “Broadcast Concerts”: recorded performances of local artists / ensembles
- “Musical Chairs”: guest interviews and guest-curated playlists (2019–2020)
- Oversaw daily broadcast logs to ensure: hosts’ recording deadlines met, all content in place, correct timing, etc.
- Served on DEI task force to increase representation of BIPOC and female composers and artists (2020–2022)
- Reported to multiple senior / C-level leaders, including as direct report to the CEO (2022–2023)
- Shepherded “Young Artist Awards,” annual contest for young musicians, from start to finish (2019–2021)
- Chief Operator: ensured station compliance with FCC guidelines and requirements (2022–2023)
KNOM Radio Mission
Nome, AK (on-site, 2006–2015) & Seattle, WA (remote, 2015–2019)
Web Director | 2011–2018
Web & IT Director | 2018–2019
- In charge of all online content, social media profiles, digital brand, voice, and strategy
- Tripled website traffic (300%) from 2011 to 2019
- Managed writers; edited copy / headlines; published news, blog posts, and brand/mission-focused content
- Administrated WordPress site; led site design refreshes; led on SEO (search engine optimization) for site
- Wrote copy, edited, designed layout for donor newsletter (monthly, 100+ issues), ad campaigns, print & digital
- Newsletter was chief conduit for organization’s voice, story, and vision, especially to donors in “Lower 48”
- Launched: online news publishing, 2013; email marketing w/ business office, 2014
- Traveled along Iditarod Trail (1,000+ mi.) as photojournalist / web editor for 2014 race
- Live hosting (music, sports, news): thousands of hours, 2006–2019 (incl. while Outreach Director, Producer)
- Led information technology (IT) for org.: introduced / deployed Dropbox, Slack, Adobe Creative Suite, etc.
- Was first person to hold the positions of Web Director, Web & IT Director, and Outreach Director (see below)
Outreach Director | 2009–2011
- Created new org. website from scratch; launched WordPress blogs for Iditarod coverage and station recruiting
- Launched social media presence on Facebook, Twitter, etc.; built online community of supporters, listeners
- Developed online voice for organization and led rebranding efforts: new color palette, fonts, logo
- Recruited / hired producers and reporters; reviewed applications, led interviews
Producer | 2006–2009
- Wrote copy for, produced hundreds of radio “spots” on educational topics, including music journalism
- Launched, hosted new weekly jazz & classical shows, curated new music libraries for them
- Hosted other live music shows in various time slots, including flagship morning show
- Hosted live public-affairs call-in program (on rotating roster); chose topic, interviewed guests, led discussion
Education
Harvard University
Cambridge, MA
B.A. in Music | June 2005
- Coursework in music as an academic subject (not performance-based)
- Music theory, musicology (music history), composition, musicianship, conducting
Other Experience (Academia)
University of Alaska–Fairbanks, Northwest Campus
Nome, AK
Adjunct Instructor | 2007, 2013
- Taught and developed original curricula for:
- “An Introduction to Classical Music” (2007)
- “An Introduction to Music Theory” (2013)
Skills, Languages, Memberships
Software: Adobe Creative Suite: Audition, Photoshop, Lightroom, InDesign; Microsoft Word, Excel, Outlook; Mac / PC
Online publishing: WordPress: 15 years’ experience; familiar with other content management systems (CMS)
Social media content, scheduling: Facebook, Twitter, Instagram, LinkedIn, YouTube; HootSuite, Buffer, CoSchedule
Email marketing, nonprofit development: Blackbaud fundraising and email tools: Sphere, Luminate, etc.
Collaboration, productivity: Google Workspace, Slack, Teams, Zoom; Dropbox, OneDrive, SharePoint; Markdown
Web development: HTML, CSS, basic PHP; WordPress themes, child themes, plugins; Google Analytics; SEO
Photography: versed in portraits, event, sports, photojournalism, travel photography; off-camera flash lighting
Languages: German (beginner); Spanish and Latin (both basic)
Past member of: SAG-AFTRA; National Association of Photoshop Professionals
Professional Development, Conferences
WordCamp: WordPress and web development; Phoenix / Seattle, 2013, 2014, 2016, 2017
Photoshop World: photography, Adobe software; Las Vegas / Washington, D.C. / Orlando, 2011–2013
National Association of Broadcasters (NAB) Show: radio, TV, online media; Las Vegas, 2010–2013
Awards
Alaska Press Club, 2015: Third Place for “Best News Photo”
Alaska Broadcasters Association, 2007: “Goldie” for production of original KNOM radio play / satire